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Avoid Creating Duplicate Content With The WordPress URL Setting | WP Learning Lab
Duplicate content is bad in Google eye’s. If your website has large amounts of duplicate content there is a good chance that Google while lower your site rankings.
Why would that do that?
Google is all about user experience. If Google were to rank multiple copies of nearly identical content at the top of a search query that wouldn’t be a good user experience.
That’s why you need to create unique content.
But, if you may have duplicate content on your website without even knowing it.
If you go to your website’s URL at everything should load just fine. Now go to (note the missing ‘www’).
If your website also loads fine without the ‘www’, then in Google’s eyes your entire website has duplicate content. This is because all of your pages have two URLs one with the ‘www’ and one without the ‘www’.
That’s not good for SEO.
If you discover this is a problem on your website you can go to Settings and then General and set the WordPress Address and Site Address. You’ll want the same URL in both fields and it should be either the ‘www’ or the non-www version.
Which on you choose is up to you.
Save your changes. If you made changes you will be asked to log in again.
Alternatively, you can accomplish a similar result using apache commands in .htaccess.
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The WordPress URL Setting Is To Key To Avoiding Duplicate Content | WP Learning Lab
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